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March 24, 2007 on 10:54 am | In Marketing | 3 Comments

Noteworthy Strategies Keeping Small Business Marketing Afloat
By: Mario Churchill, Tue Jan 30th, 2007
Most of the neophytes in handling small business marketing are yet fearful to face the industry. They always dwell on the thought that business marketing is fairly expensive as they are not yet into the point of earning their first million. However, no business owner can manage to work on an investment without employing business marketing.

Business Strategy Execution: 4 Reasons Why Your Company’s Strategy Isn’t Working
By: Scott Glatstein, Tue Jan 16th, 2007
There are many different value-creation strategies your company can follow to marketplace success. Perhaps your organization’s differentiating strategy is: 

• Offering outstanding customer service like Nordstrom.
• Trading on an upscale image like Mercedes.
• Positioning yourself as the low-price leader like Wal-Mart.
• Leveraging individualized customization like Dell.

Who Says You Need a Logo?
No, you really don’t need a logo for your business; a logo is definitely not a must-have for your business, if you don’t care for your customers to remember you. After all, you are not as big as McDonalds or Sony or Nike and neither do you dream to be a big business, right? You don’t care if your customers think of your business, as a one off venture, isn’t it?

Business Articles

March 24, 2007 on 10:40 am | In Main | 2 Comments

Exploring The Different Types Of Corporate Parties
All work and no play can make employees a rather dull group, don’t you think? Depending on the type of company you are part of, there might be room to hold a couple of corporate parties, get-togethers or picnics throughout the year. If you should be in charge of organizing and planning this delicate task, there are plenty of ways to approach this responsibility. When it comes to the many types of corporate party themes you might come across, which ones sound like a good fit for your office?

The Best Business Online
We often receive e-mails about the best business online ever created and if we don’t seize the opportunity right away we are basically not worth to be in the industry. Therefore, every single opportunity that we receive is the best business online. Many of us have actually believed such claims and tried some of these so called opportunities. If we want to look at the bright side we would say that the lost money is the price we are paying to gain more experience. Some would say that those claims were just hype.

Reverse Logistics in Supply Chain Management
The evolution of reverse logistics for manufactured products is developing in direct proportion to the rapid advancements in technology and the subsequent price erosion of products as new and improved products enter the supply chain at a faster pace. With such thin margins and so much competition, mismanagement of the supply chain can be devastating. Those organizations with the infrastructure to capture and compare the composite value of components with real time intelligent analysis and disposition based on changes in refurbishment cost, resale value, spare parts, repair and overall demand will not only become more profitable, but such flexibility and scalability will allow them to outmaneuver and eliminate the competition.

Why do treasure hunts make such popular corporate events?
Treasure hunts are one of the most popular corporate events. They take place all over the UK every single day; in towns and in the country, on foot, on bicycles and in cars. One of the reasons why treasure hunts are so popular, aside from the fact that they are great fun, is that they have something to offer everyone. Whether your preference is for action or cerebral challenge, for example puzzle solving, a well written treasure hunt will have something to appeal to most participants.

Buy High-Sell Low strategy is a formula for success
Everybody would love to make lots of money quickly, working from home, and only doing a few hours of work per week. I’ve spent the past two years trying to find a great way of doing this. Only over the course of the past few months have I found any “get rich quick” programs worth buying. I’ve been trying to make money online for a long time. I had a few small websites, but they never made much more than a few hundred per month. It was easy money and didn’t require much work on my part, but I knew there were people out there doing better than I was and I knew I could do as well as them.

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